Thursday, July 20, 2006

WSJ vs. the Bloggers

I just ran across this 2005 article from Wired that suggests that the Wall Street Journal (WSJ) is becoming irrelevant because of its subscription only model.

The author, Adam Penenberg, suggests that the WSJ risks irrelevance because it doesn't show up in Google results (just like the New York Times) and that bloggers have stopped reading it because they can't link to it. Not surprisingly, some other bloggers agree with him. |See Churbuck and Brad DeLong|

I think all three of these bloggers are living in never-never land. The WSJ doesn't need the (arguably worthless) blogger market because they've sewn up the (lucrative) CEO market.

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